Freiheit und Selbstverwirklichung: Diese Bücher solltest Du gelesen haben (Teil 2)

Vor wenigen Wochen veröffentlichten wir hier auf Blog Bohème eine Liste an Büchern, die euch helfen, eure Träume zu leben oder euch zumindest dazu inspirieren sollen, wie ihr vielleicht eure Träume verwirklichen könnt. Schnell wurde mir klar, dass diese Liste lange noch nicht vollständig ist. Daher gibt es nun Teil 2!

  • Richard L. Brandt: Mr. Amazon: Jeff Bezos und der Aufstieg von amazon.com

„Das Phänomen Amazon – was steckt wirklich dahinter? Wer ist der Architekt hinter dem größten Onlinehändler der Welt? Der Gigant unter den Onlinehändlern seine Marktmacht, sein Service und seine Ambitionen sind legendär und Vorbild für Viele. Doch nur Wenige kennen die Person hinter diesem Erfolg den Macher und genialen Strategen Jeff Bezos. Die Geschicke von Amazon sind untrennbar mit der Persönlichkeit ihres Gründers verwoben. Nur ein genialer Nerd wie er konnte in der aufstrebenden Interneteuphorie der 80er-Jahre so erfolgreich sein, denn seine Vision war nicht, ein weiterer Onlinehändler zu werden, sondern schlicht der Beste. Dieses Buch zeigt, wie das Patent auf den Bestellbutton One Click oder das Produkt Kindle und andere Ideen dazu beigetragen haben, Amazon zum erfolgreichsten Onlinehändler der Welt zu machen Der Bestsellerautor Richard Brandt zeichnet ein faszinierendes Bild der Persönlichkeit von Jeff Bezos. Mr. Amazon ist nicht nur eine Unternehmerbiografie, sondern bietet tiefe Einblicke in die Erfolgsstrategien und Pläne eines Unternehmens, das nicht nur den Buchhandel revolutioniert hat, sondern einen Paradigmenwechsel in Vertrieb und Verkauf im 21. Jahrhundert eingeleitet hat. Ein Muss für jeden, der schon einmal über das Internet gekauft hat oder mit dem Internet Geld verdienen möchte.“ 

  • Arnold Schwarzenegger: Total Recall: Die wahre Geschichte meines Lebens

„Für ihn geht der amerikanische Traum in Erfüllung: Dank seines eisernen Willens und harter Arbeit wird Arnold Schwarzenegger nicht nur Weltmeister im Bodybuilding, sondern auch einer der erfolgreichsten Hollywood-Schauspieler aller Zeiten und schließlich Gouverneur von Kalifornien. In dieser monumentalen Autobiografie erzählt der »Governator« erstmals nicht nur von seinen großen Erfolgen, sondern auch von seinen Niederlagen – von Filmen, die floppten, von politischen Fehlschlägen und persönlichen Krisen: schillernd, spannend, einzigartig.“

  • Chris Guillebeau: The $100 Startup: Fire Your Boss, Do What You Love and Work Better To Live More

„Change your job to change your life. You no longer need to work nine-to-five in a big company to pay the mortgage, send your kids to school and afford that yearly holiday. You can quit the rat race and start up on your own – and you don’t need an MBA or a huge investment to do it. The $100 Startup is your manual to a new way of living.“

  • Tony Hsieh: Delivering Happiness: A Path to Profits, Passion, and Purpose

„In Delivering Happiness, Tony Hsieh – the hip, iconoclastic, and widely-admired CEO of Zappos, the online shoe retailer – – explains how he created a corporate culture with a commitment to service that aims to improve the lives of its employees, customers, vendors, and backers. Using anecdotes and stories from his own life experiences, and from other companies, Hsieh provides concrete ways that companies can achieve unprecedented success. He details many of the unique practices at Zappos, such as their philosophy of allocating marketing money into the customer experience, the importance of Zappos’s Core Values („Deliver WOW through Service“), and the reason why Zappos’s number one priority is company culture and his belief that once you get the culture right, everything else – great customer service, long-term branding – will happen on its own. Finally, Delivering Happiness explains how Zappos employees actually apply the Core Values to improving their lives outside of work, proving that creating happiness and record results go hand-in-hand.“

  • Susan Jeffers: Feel The Fear And Do It Anyway: How to Turn Your Fear and Indecision into Confidence and Action

„What are you afraid of? Public speaking; asserting yourself; making decisions; being alone; intimacy; changing jobs; interviews; going back to school; ageing; ill health; driving; dating; ending a relationship; losing a loved one; becoming a parent; leaving home, failure, believing in yourself… Internationally renowned author Susan Jeffers has helped millions of people overcome their fears and heal the pain in their lives with her simple but profound advice. Whatever your anxieties, Feel The Fear And Do It Anyway will give you the insight and tools to vastly improve your ability to handle any given situation. You will learn to live your life the way you want – so you can move from a place of pain, paralysis, depression and indecision to one of power, energy, enthusiasm and action. An empowering and life-affirming book, Feel the Fear and Do It Anyway will help you triumph over your fears and move forward with your life.“

  • Jeff Walker: Launch: An Internet Millionaire’s Secret Formula To Sell Almost Anything Online, Build A Business You Love, And Live The Life Of Your Dreams

„Is your product or business going to achieve nearly instant momentum and sales, or will it start off slow and fade away from there? The start of every business is critically important… and every truly successful product or business starts with a successful launch. Unfortunately, most entrepreneurs put all their focus into „getting the doors open,“ without giving much thought to creating a great launch. It doesn’t have to be that way. Since 1996 Jeff Walker has been creating hugely successful launches in our increasingly digital world. Bootstrapping his first Internet business from his basement, he quickly developed an underground zero-budget process for launching new products with then-unheard of success. But the success-train was just getting started – once he started teaching his formula to other entrepreneurs the results were simply breathtaking. Tiny home-based businesses started doing launches that sold tens of thousands… hundreds of thousands… and even millions of dollars in just a few days. What you have in your hands is the treasure map into that world – an almost secret digital society of entrepreneurs who have learned to create cash-on-demand paydays with their product launches and business launches. Whether you have an existing business with existing products, or whether you have a service-based business and you want to develop your own products so you can leverage your time and your impact, or whether you’re still in the planning phase and haven’t quite started yet…this is your owners manual on how to start. This formula is how you engineer massive success. Now the question is…are you going to start slow, and fade away from there? Or are you ready to engineer a launch that will change the future of your business and your life?“

  • Keith Ferrazzi: Never Eat Alone: And Other Secrets to Success, One Relationship at a Time

„Do you want to get ahead in life? Climb the ladder to success? Master networker Keith Ferrazzi says the secret is in reaching out to others – in using the power of relationships so that everyone wins. In this classic, global bestseller Ferrazzi takes you through timeless strategies used by the world’s most connected people, from Bill Clinton to the Dalai Lama. Distinguishing genuine relationship-building from crude glad-handing, he draws out practical tips and engaging advice that can transform your network, career and life: don’t keep score, harness social media and, of course, never eat alone.“

  • Simon Sinek: Start with Why: How Great Leaders Inspire Everyone to Take Action

„In 2009, Simon Sinek started a movement to help people become more inspired at work, and in turn inspire their colleagues and customers. Since then, millions have been touched by the power of his ideas, including more than 28 million who’ve watched his TED Talk based on START WITH WHY — the third most popular TED video of all time. Sinek starts with a fundamental question: Why are some people and organizations more innovative, more influential, and more profitable than others? Why do some command greater loyalty from customers and employees alike? Even among the successful, why are so few able to repeat their success over and over?  People like Martin Luther King Jr., Steve Jobs, and the Wright Brothers had little in common, but they all started with WHY. They realized that people won’t truly buy into a product, service, movement, or idea until they understand the WHY behind it. START WITH WHY shows that the leaders who’ve had the greatest influence in the world all think, act, and communicate the same way — and it’s the opposite of what everyone else does. Sinek calls this powerful idea The Golden Circle, and it provides a framework upon which organizations can be built, movements can be led, and people can be inspired. And it all starts with WHY.“

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